Should you take your mobile app to the Android or the iOS platform

The business applications have become the latest buzz in town to create a stronger brand. It helps in connecting with the potential audience effectively. It is useful in boosting the productivity of the business and profits. It also offers more value to the customers. 

However, people often struggle with the question of whether they should develop the mobile application for the Apple or Android platform. As you go through this article, you will be able to understand whether you should take the mobile application to the iOS or Android platform:

Understand the latest trends in the market

If you are wondering about which operating system your application should run, you should learn about the latest market share and the popularity of each one. The latest mobile Android market share is between 80-90 percent. Apple on the other hand constitutes just 10-20% of the market which leaves the lower percentage, in comparison of the operating systems. 

You need to take the difference in the market share of both countries into account in the beginning. If your country has a higher market share of Android, it is recommended to develop the mobile application in the specific application.

Come up with a timeline

You need to figure how much time you have in your hands for creating the app. You also have to calculate how fast your application should enter into the market. Do you intend to release the app during a specific event? 

Do you have any deadline to meet? It is essential to keep in mind that as the application takes a long time for development, the costs of development will be much higher. The time, necessary for developing an application depends on a wide array of things.

Consider the features, you want in this application

Each of the Android and Apple platforms comes with its own set of advantages and disadvantages. Android platforms are loved by a wide assortment of people across their globe due to their flexibility, versatility. It is recognized to be an open-source platform that provides the capabilities for a bunch of customizations.

 This platform confers the prerequisite features, the end-users want and need. The disadvantage of this model is that it has a high susceptibility to different attacks. The platform of Apple is however known to be more secure. If you intend to integrate payment gateway and other crucial information through the application, Apple is considered to be a safer choice for the customers and businesses.

The latest versions of the operating systems should also be taken into account for taking the mobile application into account. Android provides the opportunity to develop an application for the software version which has not been upgraded to the potential audience when it comes to the Android application.

User retention

If you are an entrepreneur who is wondering whether to use Android or Apple for start-up, you should take the user retention into account. There are a variety of reasons which might lead to enhancing the uninstallation rates of the soaring application. You should avoid the platform in which the users uninstall the applications more often. Retaining customers is essential for boosting the productivity of the business.

Remember those release cycles

It is crucial to update the application regularly. There are a bunch of businesses which select Apple platform during the release cycle. However, you need to be restrictive while updating the specific application on Android owing to different partnered devices such as Panasonic, Hyundai, LG, Samsung. You will not encounter such problems with Apple. 

It indicates that you will be capable of supporting the latest Apple version into the application without any hassles. Android on the other hand involves more fragmentation which plays an indispensable role in making the release of the new versions more challenging. The development of the Android platform needs additional money and time for ensuring that the application has high compatibility with the platform.

Do not forget the budget

It is a known secret that you can develop an application for Apple at the most affordable prices. It is known to be 30-40 percent affordable, in comparison to developing an application for Android. The primary reason for such kind of price difference is that applications can be developed at ease in Apple owing to the code. 

Android applications on the other hand are known to be written in Java that includes more writing, as compared to the coding language of Apple. The price of rolling out the application happens to be a primary factor, you need to keep in mind while selecting between both the devices.

Android needs a one-time fee of $25 for publishing the application whereas Apple needs an annual fee of $99 for those individual developers. If you are considering purchasing an application within an exclusive budget, it is recommended to develop it on the Android platform.

User Interface Patterns

You will notice a significant difference between the headers, lists, and menu in both the operating system. The difference between the commonly used patterns seems to confuse the potential audience. You need to ensure that the app designer understands the difference between the design patterns of every platform. You should make use of UX guidelines of Android and Apple for seeking more insight, regarding this.

Testing and debugging

For creating a successful application for Apple and Android devices, you should adapt the design to the operating system’s characteristics. For ensuring that the application is working properly, it is essential to treat the same with the Android emulator and the Apple simulator. 

Though the iOS simulator is found to be faster, it might fail to show a realistic and accurate representation. The Android counterpart offers a more realistic simulation. As you try to carry different tests on the real mobile devices, you will gain an understanding of the interaction flow of the application which is useful in detecting the potential bugs.

As you pay minute attention to each of these details, you will gain an understanding of how the tasks can be handled on every platform. It also has a significant impact on the process of mobile development.