Ideas to improve your business on Instagram

In the century where we live, Social Media is an inseparable part of our lives. Recent survey show that people between 13 and 45 years old spend around 70% of their free time on Social platforms. So lately business industry started to pay a lot more attention on Social Media trying to improve their business and gain more customers.This definitely leads to investing money on social platforms such as Instagram. Some people and companies even started to buy Instagram likes to increase their audience faster and in this article we will see some ideas of how to improve your business on Instagram.

• Show your audience that you are an expert in your branch. Use your Instagram page to give advice to your followers. You can also provide them some interesting information about your branch. Do this often and you will engage your customers with your content.

• Add location on your story or post. By adding location on your stories or posts your account will be more reachable for new people and potential customers.This simple act may increase your story watchers twice and bring you more followers.

• Use stickers on your story. It is an absolute fact that by adding stickers on your story will have a great effect on people’s attention and your account growth.You can even create your own sticker which will make your brand more recognisable.

• Create a Poll or Ask questions. Using these functions is a really good way for feedback with your customers. You can also ask them questions for their needs and satisfy their desires which will affect you business in a really good way and improve your income.

• Sell your production via shoppable posts. Instagram provides one of the best business features, as you are able to show your product with a photo and put a price tag on it.By using this tool your followers will be able to purchase directly from the post.It will increase your sales very much.

• Create a contest or giveaway. You can engage your audience and gain more followers by running a contest or giveaway. People always get excited when it comes to gifts. You can set your own rules for taking part in your contest. For instance you can ask everyone who wants to join it , should follow you first. This way people are also more likely to engage with your future posts.

• Post videos. A really good way of promoting your products is by posting a video showing your customers how the product works.This is a really good marketing strategy. However the video should not be so long, you just need to catch the audience’s attention, not to get them bored.

• Use humor on your posts. Sometimes you can post pictures with short witty captions and it can get your customers attention more and make them follow you. Humor attracts people.

• Use the trending hashtags on your posts. People who are interested in a certain topic, use the Instagram feature “Explore”  and they can search by hashtag. So if your brand is related with some trendy hashtags, definitely put them on every post or story.

• Use story highlights. As we all know, when we post a story on Instagram it disappear after 24 hours. However Instagram have already added the function to save your stories and put them on your profile as a highlight. If you have a really great story with a lot of engagement, don’t think twice and save it on your profile as a highlight.

Using Instagram to promote your business will definitely increase your audience and sales for sure. Don miss this opportunity.